Elspeth Kirkman and Michael Hallsworth on Designing Behavioral Interventions
In their book, “Behavioral Insights,” Michael Hallsworth and Elspeth Kirkman took time to think through the critical steps in the design and execution of…
In their book, “Behavioral Insights,” Michael Hallsworth and Elspeth Kirkman took time to think through the critical steps in the design and execution of…
Elspeth Kirkman is responsible for BIT’s work on health, education, and local government. Prior to this role, she oversaw the establishment and growth of…