Trailer: They Thought We Were Ridiculous

Anticipation mounts as the countdown begins! Prepare to immerse yourself in the riveting saga of They Thought We Were Ridiculous, set to premiere and stream on your Behavioral Grooves feed come February 26th!

Two great podcasts. Three years of recording and research. Interviews with the Nobel Laureates, esteemed professors, and policymakers at the heart of a movement. It all combines to tell the unlikely story of how a group of tenacious thinkers pushed back against tradition and built ideas with impact.

Across this five-part series, we highlight the remarkable evolution of behavioral economics. From a group of rogue psychologists and economists who were openly ridiculed at conferences to a vital voice in government policy and corporate governance. Behavioral economists shape the way decisions are made. After they entered the fray, economic theory would never be the same.

Join Kurt, Tim, and Andy as we celebrate the culmination of three years of relentless dedication, unveiling a meticulously crafted five-part series that promises to captivate and inspire. Mark your calendars for February 26th, when this transformative saga will unfold in its entirety. Don’t forget to subscribe, tune in, and engage with us as we delve into the riveting world of behavioral economics. Together, let’s embark on this extraordinary journey!