How Can Smart, Kind People Harness Their Influence? | Zoe Chance

Influential is probably not a word you use to describe yourself if you are the quiet/smart/kind type of person. Furthermore, you probably have misconceptions about what it even means to have influence. Zoe Chance believes intelligent and caring people are precisely those who should learn how to harness their influence and then use it for bigger, more socially important issues. And she practices what she preaches! Zoe is donating half of the profits from her new book to fight the climate crisis.

My view of influence is that as you become a more influential person, your prize is that you get to work on bigger and bigger problems. ~Zoe Chance Click To Tweet

Influence Is Your Superpower: The Science of Winning Hearts, Sparking Change, and Making Good Things Happen is the fantastic new book that Zoe has written. On this episode of Behavioral Grooves, we delve into Zoe’s clever way of framing system 1 and system 2 thinking, how being influential isn’t as hard as it appears, and about what she likes to call The Magic Question!

As a professor at the Yale School of Management, Zoe studies and teaches influence, focusing on research-based strategies to create positive impact in people’s lives. She teaches the most popular course at the Business School, called “Mastering Influence and Persuasion” which is affectionately known on campus as the “Doing Uncomfortable Things That Make You a Better Person” course!


(3:04) Welcome and speed round.

(7:20) The Gator Brain vs The Judge Brain.

(13:10) Charisma isn’t something you are, it’s something you do.

(17:57) When are people open to being influenced by us?

(21:00) What is The Magic Question?

(26:04) How Zoe is using her influence.

(28:57) How does Zoe teach her students about their influence?

(36:04) How global warming got reframed into the climate crisis.

(40:05) Reframing the replication crisis.

(44:07) How Zoe uses music to create an inclusive, influential atmosphere.

(49:37) Grooving session recapping how we can use Zoe’s insights to wield our superpower of influence!

Do you know you have the power to influence other podcast listeners! If you enjoy Behavioral Grooves podcast, please leave us a quick review on your podcast platform. It really helps other listeners to find our content. You can also become a mega-fan by contributing to Behavioral Grooves through Patreon. Thanks!

Influence is this superpower that you were born with. It is your only means of survival when you come into this world, and it's what has allowed our species to survive and thrive. ~Zoe Chance Click To Tweet

© 2022 Behavioral Grooves


Other Episodes of Behavioral Grooves You Will Enjoy

Robert Cialdini, Episode 226: The Power Of Unity: Robert Cialdini Expands His Best Selling Book Influence

Vanessa Bohns, Episode 253: Why You Don‘t Need to be Powerful to be Influential



AIRDATE: February 13, 2022 EPISODE 278

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How Can Smart, Kind People Harness Their Influence? | Zoe Chance